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JR Joey Rodriguez
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Product UX · CDS

Registration page templates & landing pages

A body of work at Convention Data Services modernizing the registration experience — from the reusable base-code templates every client inherited to bespoke landing pages for individual events.

Role
UX/UI design, front-end
Company
Convention Data Services
Tools
Adobe XD, HTML/CSS
Type
Registration & landing systems
A redesigned CDS registration landing page

Overview

CDS's registration pages all descended from a shared base-code template, but years of one-off client tweaks had left them inconsistent and dated. I rebuilt the base templates — the attendee and exhibitor flows, the resource center, and the landing pages — into a cleaner, more consistent foundation, then designed bespoke registration and landing pages on top of it for specific client events. The galleries below show the redesigned screens; interactive Adobe XD prototypes are linked under each set.

Rebuild & redesign

Base code registration page templates

The reusable registration templates clients' attendees and exhibitors used to sign up for events. I rebuilt and redesigned them from the underlying base code so every client started from a cleaner, more consistent foundation.

Attendee registration flow

Lookup → registration info → packages → payment → confirmation.

Step 1 — attendee lookup
Step 2 — registration info
Step 3 — packages
Step 4 — PCI-compliant payment
Step 5 — confirmation

Exhibitor registration flow

Exhibitor login, dashboard, staff roster, and receipt.

Exhibitor login
Exhibitor dashboard
Staff roster
Receipt

Registration Resource Center

Self-service hub linking the registration tools clients hand to attendees.

Landing page templates

The reusable base-code landing page, plus per-event variants built on it.

Base-code landing template
Variant — DDWK0520
Variant — PACK1120

Rebuild & redesign

Client registration pages

Registration page rebuilds tailored to specific client events.

GATS0820 — Exhibitor portal

A full exhibitor portal — staff registration, customer invites, on-site lead capture, resources, and a responsive mobile layout. It grew large enough to be its own case study.

SME Virtual Event — Attendee page

Attendee registration for a virtual event, with a package-selection flow.

Landing
Packages
Packages — expanded
Review

Design

Client custom landing pages

Custom landing pages designed for individual client events.

SETS0920 landing page

SETS0920 — landing
Attendee info
Resource center info

FETC0121 landing page

Built on the HRTC UI system.

FETC0121 — landing
Detail modal

PRIM0721 landing page

PRIM0721 — landing
Agenda modal
Resource center modal